Research – Podcast
Brief Overview – Podcast
Last year i did a podcast for level 2 media about autism and how it affects me it was quite short about eight minutes where I talked about my everyday problems about having autism and how struggled in school because of it and also shared my opinions about why autism needs to be given more awareness so people can understand the condition and how people struggle with it – this was just a brief recap of the podcast I did last year
This year i will be making a podcast about the graphics design industry where i will talk about why i like graphics design , and about what got me into graphics design and what I want to do in the graphics design industry and i will also talk about what i am currently doing on my instagram where i have custom logos , custom posters and many more currently on my instagram – @bh__media_
There are not too many podcast about graphics design so im doing the podcast to reach an audience of people who also have an interest and a love for graphics design and also explain to them that graphics design is a fun thing to do and that there a load of career opportunities within the graphics industry for example like logo design , making title and end credits for films , making and designing adverts and that is just some of the work in graphics design.
On the podcast I will be talking about the many job opportunities within the industry and why people should get into graphics design and why I will also talk about my autism and about what it is like being autistic and being a graphics designer I will be conducting research into graphics design , podcast , audience and many more for the podcast that I will be working on. (my work)
Analyzing Podcast – Graphics Design
How I Became A Graphic Designer– My story & struggles https://www.youtube.com/watch?v=jmml6kzmkjY
So in this podcast the guy talks about his past experiences before he became a graphics designer talking about his past experience with drawing and he became so good he has hired by a person who owned their own company and previously worked for Atari and what this person did was retrace his bosses drawings and also talk about something called typeset
Typeset– The typeset process results in text & images being arranged in preparation for printing.
The guy then continues to talk about his experiences about visiting his bosses house and he mentions a room full of art work and other things and says its not like anything he has seen before and his thoughts about what happened and goes into detail his inspiration about why he became a graphics designer.
Analysis – after watching this podcast I really got an understanding of how this guy got into graphic design and understanding his backstory I really enjoyed learning new things from this podcast that I haven’t learnt before and I love his backstory on how he became a graphics designer.
Format – so for the format it is a one on interview where the interview speaks to the person who is with him and where the person talks about his experiences in graphics design and how it all began he also talks to an audience also about his experiences although there is no questions from the audience and that is the format of the podcast
Tone – the tone is very informative it gives loads of information and the podcast as a whole is quiet its not loud or very long its just quick and informative and is very detailed in terms of tone and volume and its something that would bring in an audience.
How To Be MORE CREATIVE & Generate Awesome Ideas! (Podcast Episode 1)
So in this podcast satori talks about how to be more creative and to generate awesome ideas for your graphics design experience and he talks about his personal experience and he talks about a few various things for example talking about for example inspiration , keywords deadlines & goals he also encourages people to be more creative and more fun with your ideas and also uses both mind & body techniques and graphics design to gain his audience and he also gives ideas for people to use for their own work and make something inspiring out of it.
Analysis – After listening to this podcast I really enjoyed listening to it is really calm really relaxing and I learnt some new things such as relax before working as your body needs rest before any work can be done and there is advice in the podcast that touched me and I will use his advice in the future when it comes to making more posters and mini videos and it was really relaxing and enjoyable to watch and something I would reconsider watching this again.
Format – so for the format it is just satori talking to the viewer about what graphic design is about and he uses smooth moving images whilst talking to the viewer and gives educational advice about why podcast are so important for people to create so they can get their views and their points across to their listeners using the advice he talks about in his podcast.
Tone – for the tone he uses calm & smooth techniques to relax and also he uses formal tones for his podcast to get the viewers attention and understanding of what he is discussing in his podcast to get the point across to the listener.
(this is my work in my own words)
Audience & Demographic – graphic design podcast
Bailey Haggan
What is a target audience
What Is a Target Audience? Your target audience refers to the specific group of consumers most likely to want your product or service, and therefore, the group of people who should see your ad campaigns. Target audience may be dictated by age, gender, income, location, interests or a myriad of other factors through a number of factors and research my target audience age group is 16-25 with the male being the dominant gender audience of my target audience. research from (https://blog.anchor.fm/grow/podcast-target-audience)
Types of audience members
What the best target audience would be for my podcast
Because I will be working on a podcast about graphics design my target audience will be aimed at people who are either working or studying graphics design or people that want to get into graphics design but don’t know where to start or begin in the industry and my podcast will target those specific audiences.
Due to my podcast being about graphics design I will want my audience to be the right people for example designers , editors , artist and many other people who work in the graphics industry alone and the best target audience would be.
- Early businesses
- new podcasters
- Early sub stack writers
- Twitch creators
- New YouTube channel owners
- Serious but new content creators on Twitter
- You could also consider new Spotify artists. As they’d need help with creating eye-catching album covers
How will I reach my target audience
If I want my podcast to reach my target audience I will be discussing how I got into graphics design & my inspirations behind why I got into it I will also be discussing the many job opportunities within the graphics design industry and why people should get involved I will be reaching my target audience through social media because there is loads of graphics design related stuff on sites such as Instagram, Facebook, snapchat , TikTok and YouTube and that will be the quickest and fastest way to reach my target audience. research from https://www.forbes.com/sites/forbesagencycouncil/2021/05/12/who-listens-to-podcasts-and-how-can-you-reach-them/?sh=18dd4e0d3e84
Why it might appeal to the target audience
I want my want to appeal to the right number of fans is because it is a podcast about graphics design and there isn’t too many out there so I will be able to achieve my target much faster because of that reason.
(some of the work is in my own words with some notes taken from – https://www.quora.com/What-is-the-target-market-for-graphic-designer)
Tips on how to create the best graphics design podcast
Tip 1 – make a little intro or titles card
If you want to grab the listeners attention you should create a nice little intro & title card if you want to create the best one you can make one by using either photoshop or after effects to create your logo and having a logo would make the listener want to listen to your podcast.
Tip 2 – Introduce yourself & the podcast
All podcast should start with an introduction to yourself and also if you have a guest introduce them as well and also tell a little bit about yourself talk about what the podcast is about and what todays topics you will be discussing in your podcast that the listener will probably stay and listen to your podcast because it may interest them.
Tip 3 – talk about something you both like
If you want to make the best podcast talk about a topic that you like and also what they like as well for example if you’re a fan of graphics design talk about in your podcast to grab the listeners attention that way they would end up listening to your podcast from start to finish.
Tip 4 – talk about your experiences
talk about your own experiences within the graphics industry for example , how it started , how it is going , talk about your best design work and inspirations behind it also talk about why you do graphics design whether it’s a job , a hobby or just for fun talking about your experiences will grab the listeners attention because it is something that they would like to know about you and also talking about it would make the listener to understand your background better.
Tip 5 – Talk about the many opportunities within the graphics industry
If you want people to listen to your podcast about graphics design talk about the many job opportunities within the graphics sector tell your audience about why companies are looking and training people to be part of the graphics industry and why it is more important than ever due to the increasing and never ending popularity of the film and tv industry talking about may get people into graphics design or get people who have experience in graphics design to get involved with it more.
Tip 6 – Gain a social following
If you want people to listen to your podcast again in the future you should make social media accounts of your podcast that way they will keep up to date with what’s happening with the podcast and to keep listeners coming back whenever you make a new episode of your podcast.
Tip 7 – End with an outro and a little bit of music
Similar to tip one end your podcast with an outro saying ‘’thank you for listening to the podcast tune in next episode where I will be discussing about photoshop thank you tuning in and until the next one its goodbye for now’’ after you say what you mean to say finally end the podcast with a bit of calm music to conclude and finish your podcast.
Those are seven tips on how to make and get an audience for your podcast.
(my work and words only)