In this task I am showing all of my test shots with the camera to get used to it and know how it works for the actual recordings.
In these pictures i have taken a book and just started to play around and working out the different ways to blur the words out.
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I decided to start changing the angle of the camera and zooming in and trying to focus on only the middle sentences.
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In my last try I had the same angle as I had before and zoomed in. Additionally, I removed the top light because it gives the environment of the image an emotion, its dark and dull which it shows sadness and seriousness and thats what I am trying to focus on, to give an emotion to each of my pictures.
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Since the object I will be using for my advert is a watch, I start test shot the watch. Although I was struggling a little bit but I was still learning and getting the hang of unfocusing and focusing on the watch so there was some fails.
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What matters was the small details. Like adding the perfect background and the lighting, etc. So I basically added a black background to make the watch and its colours stand out. Another detail was the reflection underneath of the watch. For the reflection I used an Ipad and just used the screen, and it helped a lot because it worked out the way I was looking for.
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For my advert I borrowed a canon camera from central media and i recorded it with a speed of 25fps in the drama studio. the reason why I chose to go to the drama studio is because it hadgood lighting and it had big black curtains that I used as the background and just had a table and placed the curtain over it so I had a place to put the watch. Also to make the watch stand I added some paper at the back of the watch without making it visible in the camera.
The reason why i choose this watch was because the colours and the style of the watch look expensive and manly which is what I am looking for. And the way the silverness is shining makes it pop out. it is also eye catching and will grab the viewer’s attention. i also have a keen interest in watches as i like to advertise them to my brothers at home. i also thought that doing a watch advert would be very useful as i like the idea of advertising it and also im doing something that i like in my project.
i edited my advert on adobe premiere pro, it took me a few days to edit as i wanted my advert to be very professional and stand out. my project was 10 minutes long at first but then i deleted the clips and adjusted it as it didn’t seem in good quality half of the clips were very blurry as the camera isn’t focusing and i thought that deleting the unwanted bits would be better as i didn’t want to bore the audience therefore i made it one minute long. i took a look at some adverts on youtube and most of the ones that i had viewed were very short and it inspired me to do the same to mine.
The price for my watch is £30. i picked this price because it is affordable and also it is free delivery giving it more chance to make it buyable.
My audience for my watch advert is 18-40, because it is very manly amd also i did ask questions with people in my class and the majority said that the watch should be for people that are older which fits for my audience type.