{"id":238,"date":"2021-10-19T10:03:58","date_gmt":"2021-10-19T09:03:58","guid":{"rendered":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/?page_id=238"},"modified":"2021-10-19T10:04:09","modified_gmt":"2021-10-19T09:04:09","slug":"logo-progression","status":"publish","type":"page","link":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/logo-progression\/","title":{"rendered":"Logo Progression"},"content":{"rendered":"\n<p>Obviously, every band needs something to identify itself with and, in most cases, that means a logo. We wanted our name to be included within the logo as well as something clearly musical just to hit home that we are a band, in case there was any doubt.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"860\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/78112165-A27E-40FA-875C-2B062F7D0950.jpeg\" alt=\"\" class=\"wp-image-222\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/78112165-A27E-40FA-875C-2B062F7D0950.jpeg 820w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/78112165-A27E-40FA-875C-2B062F7D0950-286x300.jpeg 286w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/78112165-A27E-40FA-875C-2B062F7D0950-768x805.jpeg 768w\" sizes=\"auto, (max-width: 820px) 85vw, 820px\" \/><figcaption>Initial Logo<\/figcaption><\/figure>\n\n\n\n<p>Here is the first image we worked with, a simple black and white image of the head of a guitar within a circle. We then adapted it to include some distressing and the band name, &#8220;Indecisive&#8221;, stylised here in all caps.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"1024\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/Logo-idea-5-1200x1259-1-976x1024.gif\" alt=\"\" class=\"wp-image-224\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/Logo-idea-5-1200x1259-1-976x1024.gif 976w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/Logo-idea-5-1200x1259-1-286x300.gif 286w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/Logo-idea-5-1200x1259-1-768x806.gif 768w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><figcaption>Logo Adaptation<\/figcaption><\/figure>\n\n\n\n<p>We then chose a different font as we felt like the handwritten font looked somewhat childish, in the sense that it looks like it could&#8217;ve been written on for us by a child.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"1024\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/Logo-idea-1-1200x1259-1-976x1024.gif\" alt=\"\" class=\"wp-image-223\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/Logo-idea-1-1200x1259-1-976x1024.gif 976w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/Logo-idea-1-1200x1259-1-286x300.gif 286w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-content\/uploads\/sites\/324\/2021\/10\/Logo-idea-1-1200x1259-1-768x806.gif 768w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><figcaption>Final Logo<\/figcaption><\/figure>\n\n\n\n<p>We landed on this bolder, more in-your-face font for a larger impact and a bit more clarity when viewed from afar or in a smaller image size.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Obviously, every band needs something to identify itself with and, in most cases, that means a logo. We wanted our name to be included within the logo as well as something clearly musical just to hit home that we are a band, in case there was any doubt. Here is the first image we worked &hellip; <a href=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/logo-progression\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Logo Progression&#8221;<\/span><\/a><\/p>\n","protected":false},"author":318,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-238","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-json\/wp\/v2\/pages\/238","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-json\/wp\/v2\/users\/318"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-json\/wp\/v2\/comments?post=238"}],"version-history":[{"count":1,"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-json\/wp\/v2\/pages\/238\/revisions"}],"predecessor-version":[{"id":241,"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-json\/wp\/v2\/pages\/238\/revisions\/241"}],"wp:attachment":[{"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10656512\/wp-json\/wp\/v2\/media?parent=238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}