{"id":156,"date":"2022-10-10T12:26:34","date_gmt":"2022-10-10T11:26:34","guid":{"rendered":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/?page_id=156"},"modified":"2022-10-22T22:19:44","modified_gmt":"2022-10-22T21:19:44","slug":"task-3","status":"publish","type":"page","link":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/task-3\/","title":{"rendered":"Task 3 &#8211; Advert"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>When i was editing my advert I had to make a few changes and that was cutting the clips to make it shorter and more effective. Cutting the clips and placing them in places where it would make a big change , made the advert stand out more. Some clips were way too long so i had to cut them, and sometimes i had to experiment by moving the clips around and moving them to areas in the video to see if it made a difference and looked clean.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-07-at-14.09.07.png\" alt=\"\" class=\"wp-image-158\" width=\"245\" height=\"285\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-07-at-14.09.07.png 328w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-07-at-14.09.07-258x300.png 258w\" sizes=\"auto, (max-width: 245px) 100vw, 245px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-12.15.48-1024x252.png\" alt=\"\" class=\"wp-image-162\" width=\"704\" height=\"173\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-12.15.48-1024x252.png 1024w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-12.15.48-300x74.png 300w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-12.15.48-768x189.png 768w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-12.15.48-1536x378.png 1536w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-12.15.48-1200x296.png 1200w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-12.15.48.png 1640w\" sizes=\"auto, (max-width: 704px) 100vw, 704px\" \/><\/figure>\n\n\n\n<p>With one clip i had to do the zoom in effect, but it wasn&#8217;t zooming into the place i wanted it to zoom in on , so i had to double click the footage and play about with the position and scale until i found the correct position , and that correct position was directly into the lens. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-14.16.00.png\" alt=\"\" class=\"wp-image-166\" width=\"294\" height=\"265\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-14.16.00.png 484w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-10-at-14.16.00-300x270.png 300w\" sizes=\"auto, (max-width: 294px) 100vw, 294px\" \/><\/figure>\n\n\n\n<p>I had to mute some channels to block out the background noise. I had put a separate audio in the back of the video which meant i had to mute all the other channels included.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"584\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.24-1024x584.png\" alt=\"\" class=\"wp-image-191\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.24-1024x584.png 1024w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.24-300x171.png 300w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.24-768x438.png 768w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.24-1536x876.png 1536w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.24-1200x684.png 1200w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.24.png 1932w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>I got a background from google images and joined them together to make the final background. I used a childish font to attract the audience. I used the blur effect on photoshop to make the font stand out.  I enlarged the text so it looks more clear. This is my outro of the advert and I feel like this sort of outro is simple but very effective. This design I did was to attract the children audience , I chose a bright colour scheme to go with this design for example the light blue colour which was to represent the sky.<\/p>\n\n\n\n<p>Then I also added the green trees to design . this was to add another colour which will look even more attractive with the blue colour.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"584\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.47-1024x584.png\" alt=\"\" class=\"wp-image-190\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.47-1024x584.png 1024w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.47-300x171.png 300w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.47-768x438.png 768w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.47-1536x876.png 1536w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.47-1200x684.png 1200w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.47.png 1932w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>My intro was done on adobe  , I had to go on google and get an image of a bird and put it into photoshop to get rid of the white background behind the actual image. when that was done i saved the image and put it into the background image on adobe preimer pro and then eventually I went into the scale and rotation keys and increased the numbers and gradually made it move forward across the screen. Then i added the text into the middle of it. I had done the into <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Meher Advert\" width=\"580\" height=\"326\" src=\"https:\/\/www.youtube.com\/embed\/W7XDW762ors?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"424\" height=\"152\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-14-at-15.06.36.png\" alt=\"\" class=\"wp-image-201\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-14-at-15.06.36.png 424w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-14-at-15.06.36-300x108.png 300w\" sizes=\"auto, (max-width: 424px) 100vw, 424px\" \/><\/figure>\n\n\n\n<p>Furthermore over here I have used 2 effects here one for the audio and one effect for the video . The effect for the video clip that i have used is named the strobe effect and the effect for the audio is called the balance effect. These 2 effects made the advert more unique and clear to the audience. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"446\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-14-at-15.03.47.png\" alt=\"\" class=\"wp-image-202\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-14-at-15.03.47.png 660w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-14-at-15.03.47-300x203.png 300w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure>\n\n\n\n<p>I Downloaded some bird noise audio from google and converted it into an mp3 audio . After i did that I got that piece of audio and put it in the advert , but I had put it at the start for my intro because of the bird image that I had moving across the screen. I put an effect on the audio to make it more clear and louder. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.28-1024x576.png\" alt=\"\" class=\"wp-image-204\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.28-1024x576.png 1024w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.28-300x169.png 300w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.28-768x432.png 768w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.28-1536x864.png 1536w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.28-2048x1152.png 2048w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.28-1200x675.png 1200w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-13-at-14.24.28-1980x1114.png 1980w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>I<\/figcaption><\/figure>\n\n\n\n<p>I used the colour blue as my theme. Because this colour brings positivity and energy. My advert was aimed towards children and young generation , this colour represents that sort of audience. Using the colour blue has given my advert more clarity and energy as a whole.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"789\" height=\"420\" src=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-19-at-10.22.44.png\" alt=\"\" class=\"wp-image-221\" srcset=\"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-19-at-10.22.44.png 789w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-19-at-10.22.44-300x160.png 300w, https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-content\/uploads\/sites\/307\/2022\/10\/Screenshot-2022-10-19-at-10.22.44-768x409.png 768w\" sizes=\"auto, (max-width: 789px) 100vw, 789px\" \/><\/figure>\n\n\n\n<p>I watched other adverts to get a clear idea on what I was going to create and produce , I watched other binocular adverts and Nike  adverts to see how they did it this gave me an inspiration on how I was going to record and narrate my advert. In my social media research I had shown examples of different adverts , these adverts were linked to the advert I wanted to do.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When i was editing my advert I had to make a few changes and that was cutting the clips to make it shorter and more effective. Cutting the clips and placing them in places where it would make a big change , made the advert stand out more. Some clips were way too long so [&hellip;]<\/p>\n","protected":false},"author":300,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-156","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-json\/wp\/v2\/pages\/156","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-json\/wp\/v2\/users\/300"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-json\/wp\/v2\/comments?post=156"}],"version-history":[{"count":21,"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-json\/wp\/v2\/pages\/156\/revisions"}],"predecessor-version":[{"id":239,"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-json\/wp\/v2\/pages\/156\/revisions\/239"}],"wp:attachment":[{"href":"https:\/\/digitalspace.bradfordcollege.ac.uk\/10630774\/wp-json\/wp\/v2\/media?parent=156"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}