Concept Art:
This is the poster design that I would like to go for. Usually to make my marketing fluid, I choose a base colour for each event or project so that on Social Media it is easy to see which is linked to which. For this event, I have decided that using my branding colours but creating a block of colour in the middle is effective and still singles the event out. The date and price stated on the poster above are what I expect to have but these are subject to change after confirming with venues. Similarly, the artists listed may not be available for the date I have selected and these may therefore also change. The QR code included is scannable and functioning and links to my Linktree page. Once tickets are available, people will be able to use this code to buy them with ease.
Above are a few designs I have in mind for posts that I believe may come in handy during the marketing campaign. Firstly, a teaser announcement. This introduces the audience to the branding and colour scheme that I have chosen to use and gets people talking.
Next is a ticket announcement. This will be posted after the poster and announcements have been made because those who are excited to see their favourite artists will now be able to buy tickets in preparation. This will be accompanied with a QR code link to the ticket website and on some social media channels, a direct link to the site.
Finally a where to find us post which can be used for two reasons. One, to announce the venues that I will be collaborating with. And two, to help our audience find the event.
Other posts will include meet the band and explore the venue posts, where I will add photos and facts about those I will be working with.